Who we are
Altara Media (“Altara”, “we”, “us”) provides performance marketing and lead generation services. This policy explains how we collect, use and protect personal information when you visit our website, contact us, or submit your details through forms we operate. You can reach us any time through our contact page.
Information we collect
Information you give us. When you request a growth plan or contact us, we collect the details you enter, such as your name, work email, company website, industry, budget range and message.
Information collected automatically. When you browse our site we and our analytics and advertising partners may collect device and usage information, such as IP address, browser type, pages viewed and referring URLs, using cookies and similar technologies.
Consumer lead information. When consumers submit forms we operate on behalf of our clients, we may collect contact details and information relevant to their request (for example, a ZIP code or coverage need), together with a record of their consent.
How we use information
- Respond to your requests and prepare audits, proposals and custom quotes
- Deliver our services, including connecting consumers with the businesses they asked to hear from
- Measure and improve our website, campaigns and services
- Prevent fraud, validate leads and keep our services secure
- Comply with legal obligations and enforce our terms
TCPA & consent
Where we contact consumers by phone or text on behalf of our clients, we do so only with the consumer’s prior express written consent, captured at the time of submission and stored with a timestamped record. Consent is never a condition of any purchase.
You can withdraw consent at any time: reply STOP to any text message, ask to be placed on our do-not-call list during any call, or contact us through our contact page. We honor opt-out requests promptly and maintain internal suppression lists.
Your privacy rights
Depending on where you live, you may have the right to access, correct or delete your personal information, to object to or restrict certain processing, to data portability, and to opt out of targeted advertising or the “sale” or “sharing” of personal information as defined by laws such as the California Consumer Privacy Act and the GDPR.
To make a request, contact us through our contact page. We will verify your request and respond within the time required by law. We will not discriminate against you for exercising your rights.
Retention & security
We keep personal information only as long as needed for the purposes above, including to meet legal, accounting and compliance requirements such as retaining consent records. We use administrative, technical and physical safeguards appropriate to the information we hold, though no method of transmission or storage is completely secure.
International transfers
We and our service providers may process information in countries other than where you live. Where required, we use appropriate safeguards, such as standard contractual clauses, for international transfers.
Children
Our services are not directed to children, and we do not knowingly collect personal information from anyone under 18. If you believe a child has provided us information, contact us and we will delete it.
Changes & contact
We may update this policy from time to time. We will post the new version here and change the “Last updated” date. Questions about this policy can be sent through our contact page.